Salesforce, the world’s number 1 customer relationship management company, came up with the concept of Lightning Voice. This out-of-the-box add-on enables voice calls directly within the Salesforce Sales Cloud for both inbound and outbound calls.
One of the biggest advantages of Salesforce Lightning Voice is the fact that it streamlines the otherwise-complicated process of logging sales calls. Usually, a sales representative would use his or her mobile phone or desk, call a number, and take notes in some capacity. Later, the interaction is logged in Salesforce.
However, the reps using Salesforce Lightning Voice can dial the number from a keypad within the app or simply click on the number if it is included with the information of a sales lead. Thereafter, a note-taking section pops up on an automatic basis and the call details (who was called, the number, and the call length) get logged in Salesforce automatically.
This simply means that sales reps with a list of leads can now quickly move from one call to the next (since the process is automated) without leaving the interface. Furthermore, the trio of benefits that Salesforce Lightning Voice – integrated experience, productivity factor, and reduction of data entry – offers let sales reps effortlessly and quickly connect clients with their customers.
In addition to these advantages, Salesforce Lightning Voice allows sales reps to match the calling person’s calling region and select a number that is local to the contact number. In other words, reps can navigate the contact number directly within the Salesforce CRM as soon as the call comes.
Undoubtedly, every business wants to have a complete idea about its customers on fingertips and Salesforce Lightning Voice lets users just do that. And the best part is that saved records and call details can be accessed by the decision-makers as well as by the sales team that ultimately leads to a whole new level of customer engagement.
Everything is just a click away with Salesforce Lightning Voice.